As per reports, the judge observed that comparative advertising may portray a rival’s product unfavourably, but “crosses the ...

According to media reports, the account has moved to Publicis without a formal pitch. The mandate was previously held by WPP ...

Mayank Kumar has joined IndiGo as Head of Content and Creative – Marketing. He announced the move on LinkedIn, writing, “On ...

Andrew Robertson, Chairman of BBDO Worldwide, has been named CEO of Omnicom Advertising with immediate effect. Robertson has ...

Havas India has announced the launch of Shortcut Shobiz India, a new luxury and lifestyle experiential agency, created in ...

At Pitch CMO Summit 2026 in Bengaluru, Shahad Anand, Business Head, Skylight Mediakart, makes the case for combining ...

As creators, AI and fragmented consumer journeys reshape marketing, brand leaders argue that attention may get a consumer to ...

At Pitch CMO Summit 2026 in Bengaluru, Diageo India’s Chief Strategy Officer Amitabh Pande spoke in detail on how brands are ...

At the Pitch CMO Summit 2026, the Britannia CMO emphasised that technology may enable brands, but it is deep cultural ...

At the Pitch CMO Summit, Gowthaman Ragothaman said that as India moves towards stricter consent management, brands will ...

Hema V.R. has been elevated to Chief Channel Officer at Zee Entertainment Enterprises Limited, where she will oversee Zee Marathi, Marathi ZEE5, Zee Talkies and Zee Yuva. Prior to her elevation, Hema ...

YAAP Digital Private Limited has been appointed as the Digital & Media Partner for Parle Candy Culture, strengthening its ...