Can machine learning enabled bidding minimise the need for manual adjustments and drive better economics for advertisers and developers to create a more streamlined mobile advertising ecosystem?

Campaign 's 2024 Asia-Pacific Agency of the Year awards have drawn the curtain on another year of exceptional creativity and ...

Special and Howatson+Company were the only agencies to win more than one Gold on the night, but The Monkeys scooped the ...

We decode the new DNA at Dentsu Creative China which ended the year with an impressive award tally including Greater China AOY and Content Marketing Agency of the Year.

Brian Vella, managing partner in APAC, is now chief executive of the region. AKQA has restructured the global agency into ...

Check out the complete winners list from Campaign's final AOY 2024 event for Singapore and Malaysia, as well as several ...

Check out the 2024 Campaign Asia-Pacific Agency of the Year's regional winners across APAC/Network.

The new entities will start trading on December 16. The group, led by billionaire Vincent Bolloré, intends to relocate Havas ...

The creation of advertising's new superpower has sparked intense debate about the future of marketing services. Campaign ...

Brands can benefit from the ongoing surge in global tourism driven by travellers from China by relying more heavily on an ...

The Edelman CEO discusses what the holding company merger means for the PR industry and independent agencies like his.

Digital set to capture nearly 73% of global spend in 2025, as advertising industry forecast to break $1 trillion barrier next ...