See the top 5 global B2B agencies in 2026, plus the key financial trends shaping this year’s benchmarking report and what ...

Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, ...

Explore what the 2026 awards shortlist reveals about high-performing B2B marketing, from AI adoption to measurement maturity, in this webinar.

See how AI is driving marketing budget cuts, why strategic marketing gets hit first, and what B2B leaders should protect to keep growth on track.

CEOs do value marketing. The problem is that many still do not see marketers as commercially credible enough to influence business strategy. That is one of the clearest findings from our latest CEO ...

Compare leading global B2B marketing agencies on revenue growth, client satisfaction scores, and benchmark data. Download the ...

As B2B marketers face rising pressure to prove impact and accelerate growth, go-to-market (GTM) strategy has become the cornerstone of commercial success. In our exclusive report, Unlocking B2B Growth ...

Anyone who’s started work as a B2B marketer in the past 10 years might be surprised to learn that there was a time when it was not widely understood or recognised that emotion played a role in B2B.

Our second ever Global Agency Benchmarking Report has just launched and it’s better than ever. Packed with insights about agency gross income, headcount, specialisms and more, the report is a ...

Our 2025 US Agencies Benchmarking Report was jam-packed with insights. To conclude our blog series, we are breaking down the top specialism featured in the report: brand. Find out the top B2B brand ...

Inspired by Forrester’s recent 2026 predictions, I wanted to reflect on what we’re seeing at Green Hat and share my own view on what will define B2B growth next year in APAC. In 2026, I believe B2B ...

Imagine spending an entire month each year simply fixing broken tools. That’s the harsh reality for many B2B CMOs, according to a new study by Intermedia Global (IMG). The report found that senior ...