Search advertising continues to be the largest form of internet advertising. Search revenue grew nearly 16% year on year.

Explore the best affiliate networks for ecommerce, SaaS, lead gen, and enterprise brands, with detailed pros, cons, and ...

Judge rules that Google 'willfully engaged in anticompetitive acts' and 'substantially harmed' users and publishers.

LLMs are great – until they start guessing. Plug your PPC data directly into generative AI for grounded, strategic campaign ...

Learn how mindset, emotion, and behavior shape platform choice and how to build content strategies that meet them there.

Google's Elizabeth Reid says AI Overviews drive 'higher-quality clicks' as many publishers watch organic traffic decline.

AI platforms are rewriting SEO economics – slashing costs, automating expertise, and forcing agencies to evolve fast or face ...

Google Analytics is rolling out enhanced data completeness, Updated data presentation, and proactive issue detection.

Google’s 2024 Ads Safety Report, released today, shows a massive uptick in how AI – particularly large language models (LLMs) ...

CPCs are rising – but how fast? Compare ad cost inflation to consumer price index and see what it means for your ad strategy.

Automated or AI-generated content may now earn a Lowest rating. Here’s what else changed in the latest quality rater ...

After testing this for a month, Google officially rolled out this method to help searchers explore more topics.