He also oversaw the elimination and return of Taco Bell's Mexican Pizza, a business move that will be studied like "New Coke" ...

Schultz said he did a "cartwheel in my living room" when he heard Niccol's turnaround plan for the coffee chain.

The influential former chief says doubters of the coffee chain’s comeback plan will be proven wrong.

Starbucks founder Howard Schultz endorsed CEO Brian Niccol’s “Back to Starbucks” strategy, introduced in September 2024.

Investing.com -- United States Secretary of Health and Human Services Robert F. Kennedy Jr. met with Starbucks (NASDAQ: SBUX) ...

The newest coffee or burrito innovation might not be spun out of the boardroom—but rather the weight room. Brian Niccol and ...

Starbucks is adding a new Protein Cold Foam option to its menu. Here’s the nutrition info and what you need to know, ...

Analysts said CEO Brian Niccol's turnaround plan holds promise because Niccol has successfully led prior strategic ...

Eureka Mayor Sean Flower said the withdrawal may have stemmed from a corporate changeover in the coffeehouse chain.

Former Starbucks CEO Howard Schultz made a surprise appearance at the company’s Leadership Experience in Las Vegas.

Now, they’ve hired former Chipotle CEO Brian Niccol to turn the tide by investing in the company’s moneymakers – its cafes. Photo: Alexandra Larkin Speaking before a stadium of more than ...

Starbucks’ focus on employees becomes more apparent with its turnaround strategy, giving store managers a reason to cheer.