which is a 3% decrease from what it earned during the same quarter in 2023. “It is clear we need to fundamentally change our strategy to win back customers. ‘Back to Starbucks’ is that ...

Starbucks is leading a new program to offer customers free, reusable, returnable to-go cups in Petaluma, California, which becomes the first U.S. city to make reusable cups the default option.

The coffee shop giant, whose sales weakness has extended into its second year, named Mike Grams chief operating officer, ...

A shakeup to the Starbucks rewards program for customers using their own cups is the latest change under CEO Brian Niccol. The coffee chain is eliminating the 25-star bonus for rewards program members ...

In 2023, Starbucks made sweeping changes to how its loyalty program calculated how customers could earn stars. Customers trade their stars in for free beverages, food items, and even merch.

An incredibly popular and well-known coffee chain has announced some big changes. But don’t worry — it’s good change.

A Pumpkin Spice Latte drink rests on a table at a Starbucks in New York, Thursday, Aug. 24, 2023. The seasonal drink that made pumpkin spice a star is marking two decades in the world.

The pilot program is an expansion of a similar test last year that Starbucks ran on its own, but this time, the company is looking to drive "systems change" by partnering with other brands ...