Omnicom acquiring Interpublic Group to create global ad behemoth, impacting industry landscape with cost savings and client ...
WPP's GroupM is ending 2024 on a high note, winning Johnson and Johnson's US and Canada media accounts, worth around $200m (J ...
Prashant Mehta appointed to lead the Global Delivery Centre (GDC) which will be headquartered in WPP’s fastest-growing top-10 ...
Prashant Mehta has been appointed as Managing Director to lead the Global Delivery Centre and is responsible for accelerating ...
According to the WPP-owned media investment firm GroupM, over half of the advertising industry’s $1 trillion revenue is now ...
S4 Capital head and former WPP chief talks to Campaign about Omnicom-IPG's $30 billion mega-merger—predicting 7,500 job cuts, ...
GroupM, WPP’s media investment group, has been appointed by L'Oréal Korea as its media planning and buying partner. The appointment follows a competitive process. GroupM’s remit in Korea will include ...
The deal of the decade redefines revenue dynamics, global markets, and service mix. Omnicom’s acquisition of Interpublic ...
The report highlights the major forces shaping the future of advertising: the continued dominance of digital, advancements in technologies like AI, and regional shifts in traditional advertising ...
Shares of WPP PLC WPP inched up 0.32% to £8.82 Wednesday, on what proved to be an all-around positive trading session for the ...
NEW YORK: Omnicom Group’s planned acquisition of Interpublic Group, creating the world’s largest marketing services holding ...