The investment will help WLDD expand its technology, creator network and content platforms, while Adfactors PR will grow its ...

The new sphere builds on its existing visual identity while adding depth and movement. The brand also announced Shah Rukh ...

The agency will handle media relations, brand storytelling and strategic positioning for Café Demis, with an initial focus on ...

Creators with the previous AI creator label can review, confirm or remove the new AI-generated profile label. Those who only ...

The companies have filed a music copyright suit against Anthropic, alleging the AI company used tens of thousands of ...

Kovoor joins the company after more than three decades at PepsiCo, where he held roles across India, China, the Asia-Pacific ...

Attaining the numbers in under 200 days, it is now used by tens of thousands of advertisers across 40+ countries, with ...

The mandate will cover digital media, performance marketing, consumer intelligence, data and technology as Wozoyo expands its ...

The pop culture platform is seeing brands look beyond visibility and invest in experiences, creator collaborations and ...

As brands look to bring creator relationships and content production closer to home, influencer agencies are being forced to ...

The analysis by Admitad noted that 10% were attracted to a product because of the increased cashback offer while 8% were ...

GCPL appointed WPP Media after a three-month pitch to consolidate media operations across seven overseas markets.