Haier will also hold partnership rights across the UEFA Super Cup, UEFA Youth League finals and UEFA Futsal Champions League ...

Liverpool FC and EA SPORTS FC have extended their partnership, taking a relationship that began in 2019 beyond the decade ...

Komatsu and Atlassian Williams F1 Team have renewed their global partnership beyond the 2026 Formula 1 season.

Dublin Guardians have expanded their commercial portfolio during the inaugural European T20 Premier League (ETPL) season.

Clash of Clans and WWE have renewed their partnership and have launched a month-long activation that combines six WWE Superstars.

Mumba Masters have partnered with fintech company CheQ, with the franchise set to compete as CheQ Mumba Masters.

The Cleveland Cavaliers have appointed DAZN as their exclusive local broadcast partner in an agreement beginning with the 2026-27 NBA season.

USTA has named the New York-based prediction market operator, Kalshi, as the first official prediction market partner of the ...

FIBA has appointed Jetour as its official car supplier in a global partnership ahead of the FIBA Basketball World Cup 2027 in ...

BMO Financial Group has become the exclusive official bank of the Los Angeles Lakers through a new long-term partnership.

INTERSPORT and the International Basketball Federation (FIBA) have agreed to a global partnership running through 2031 ...

Amritsar Soormas have announced Omega Seiki Mobility (OSM) as their official headgear partner for the 2026 season.