Marketing head Greg Jozwiak and software chief Craig Federighi share some familiar arguments about Apple Intelligence, Siri's place in it, and how they aren't technically in the same AI race.

Long before WWDC 2025 kicked off, I said the big operating system redesign rumored for all of Apple’s products this year wasn’t just some sort

The popup also includes a new “Enhance Dialogue” option that you can tap on or off. “Using real-time audio processing and machine learning, users can turn on Enhance Dialogue to hear speech more clearly over background sounds,” according to Apple’s press release.

Apple Inc. shares have been heavily tethered to US trade policies this year, but its annual developer’s conference could refocus Wall Street’s attention on a potentially bigger problem: its struggles with artificial intelligence.

Apple revealed iOS 26 featuring Liquid Glass at WWDC 2025, but the lack of an AI killer feature left analysts questioning its competitive edge.

Apple previewed the next version of its desktop OS, dubbed macOS Tahoe 26, alongside the upcoming iPadOS. But as other tech companies talk up generative AI, Cupertino focused more on visual upgrades, which will adopt a new "Liquid Glass" design philosophy to improve usability and the overall look.

Apple (AAPL) is one of the stocks most watched by Zacks.com visitors lately. So, it might be a good idea to review some of the factors that might affect the near-term performance of the stock. Shares of this maker of iPhones,

Apple is late to the artificial intelligence party. That’s what Wedbush analysts said after the company’s Worldwide Developers Conference keynote didn’t include a specific timeline on AI-driven Siri features investors had been waiting for.

Apple Inc. unveiled the most sweeping software redesign in its history, aiming to make the company’s device lineup more cohesive and useful, even while doing little to upgrade its struggling artificial intelligence platform.

Apple Inc. announced several new AI features at its Worldwide Developers Conference (WWDC) event on Monday, June 9. The announcements emphasized deeper integration with OpenAI’s ChatGPT, tighter privacy controls,