Tennessee and Adidas are partnering on a 10-year deal staring in July 2026, which Vols football coach Josh Heupel said is a ...

The University of Tennessee announced a 10-year partnership with Adidas on Wednesday, effective July 1, 2026. Adidas will become Tennessee's official footwear, uniform, apparel and sideline partner.

Adidas reached an agreement to replace Nike as the athletic outfitter of the University of Tennessee, effective July 1, 2026, ...

Tennessee and Adidas are partnering on a 10-year deal staring in July 2026, which Vols football coach Josh Heupel said is a benefit to his program.

The Tennessee Volunteers are going back to Adidas as its primary apparel provider after a decade of wearing the Nike swoosh.