Billionaire Vincent Bollore, the biggest shareholder in Vivendi (VIV.PA), is poised to expand his activities in French media ...

From Bharat shopping online like never before to advertisers rediscovering print’s premium pages, Diwali 2025 was the season ...

Following the Centre’s proposed 26% print advertising rate hike, state governments are expected to revise their DIPR rate ...

As Skoda completed 25 years in India, Brand Director Ashish Gupta reflected on how marketing and consumer behaviour in the automobile sector has transformed ...

A new report claims Britain’s print media is favouring adverts for high-carbon products over serious climate coverage. The ...

All businesses have the same basic aims: to attract, convert and retain consumers. For online businesses (and increasingly ...

New DOOH and OOH offering enables public-health agencies to deliver trusted messages in healthcare environments MINNEAPOLIS, Nov. 4, 2025 / PRZen / PlaceBased Media LLC, a leader in community-based ...

The workshop was inaugurated by Prof. Narasingha Charan Panda, Vice-Chancellor (in-charge) of the university Prof. Atish ...

Advertising can be powerful. It can spark conversations, influence culture, or, occasionally, explode in a fiery PR disaster.

Across an eight-week period, purchase intent among those exposed to TV ads fell 14% on average versus 26% for social media, ...

This week’s Power of Print conference delivered on its title, highlighting where print sits in the media landscape and ...

Malay-language daily Berita Harian (BH) will switch its print edition from a broadsheet to a compact format in the first quarter of 2026, marking the next stage in its ongoing transformation to reach ...