Sponsored jersey patches seem to be coming to college sports. How U of L's Adidas and UK's Nike contracts could block the new ...

In the ever-evolving landscape of sports marketing, Nike stands at a crucial juncture as it prepares for a year filled with significant sporting events, notably the upcoming World Cup. Investors are ...

Sponsorship patches could be added to college football jerseys as soon as 2026. Here are five top options for Tennessee ...

In this edition of Ask the AD, Gene Taylor takes questions on a variety of topics, including revenue sharing, facilities, ...

Discover the top 10 Nike Air Max 1 sneakers, featuring the most iconic designs, colorways, and releases. Perfect for sneaker ...

The leader of the largest multimedia rights holder in college athletics is confident sponsor patches will begin appearing on team jerseys sooner than later with schools under pressure to find new ways ...

More Fed speakers are due to speak today and Anna Macdonald from Aubrey Capital Management believes the split between some ...

Tuscaloosa looked like a ghost town while Alabama football was in Athens defeating Georgia, but a special 5-star was on ...

As it rapidly expands, the chain looks to raise awareness with its first national marketing campaign, newly appointed CMO Jon ...

American Horror Story’ and ‘Glee’ creator Ryan Murphy has been married to David Miller since 2012. Here’s everything to know ...

Sara Gotfredson founded the partnership agency Trailblazing Sports Group in 2022 to help connect sports media properties, ...