The new "Best Thing Ever" campaign uses 65 blue boxes and a comedic deadpan to reassert the brand's comfort-food crown.

The Kraft Heinz Co. is turning one of Black Friday’s most iconic deals — a sale on big-screen TVs — into a delicious meal as part of its “Best Thing Ever” campaign. The campaign pays homage to the ...

COLUMBIA SC (WOLO) – The king of the Mac and Cheese game, Kraft has a new seasonal offering – apple pie flavored mac and cheese…but the question is…is it interesting, tasty, or… The Manmade Gourmet, ...

It's splitting into two entities -- one for the U.S. and the other for overseas markets. This is a significant step meant to rectify the failed megamerger of 10 years ago. But it's too early to ...

The food giant is breaking itself in two -- but can it finally break free from the past? The move has sparked debate among investors. Some see it as the long-overdue catalyst to unlock value. Others ...

Over the last few years, Kraft has been willing to get weird with its iconic Mac & Cheese. The Kraft is back with another weird foodstuff, so we got weird with Kraft Mac & Cheese Apple Pie. The ...

I was worried the new Kraft Apple Pie Mac & Cheese would taste bad. The reality was even worse. It was bad and boring. It tastes like eating underflavored mac & cheese out of a bowl that was used for ...