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Welcome to my Ultimate Silk Press at Home Routine video! Learn the art of achieving sleek, shiny hair effortlessly. Don't ...

Six celebrity makeup artists share their top tips for working on mature skin.

Not all edge controls are created equal. We asked hair care experts for their advice on how to shop for best edge control, ...

When the invite is set and the countdown begins, your styling routine should be swift, secure, and camera-ready. The key is a ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

“The new Airwrap will know your hair type, how you like to style it, and set the heat and airflow (thanks to its app). With six accessories, this one tool can smooth, curl, wave, or volumize—it ...

I tested both the Slip and Brooklinen pillowcases over a period of about a month, alternating between the two. I opted for ...

If you’ve ever seen silver tresses gleaming like moonlight, one of the best glosses for gray hair may have had a hand in it ...

Oderinwale agrees, adding that the key to long-lasting results starts before you even switch on your tools. “Always detangle ...

As for the hair itself, it feels softer, smoother, shinier, and bouncier after a single treatment due to the boost in hydration. Dr. Garshick notes that the scalp may also feel cleaner. “Over time, ...

Beauty calendars are back, budgets are tight, and the festive countdown nears. Shoppers face a choice that rewards speed and savvy. The high street’s ...