What do Amazon, Baskin-Robbins and Toblerone have in common? They all have hidden messages in their logos. Here's what they ...

The corner of Masten and E. Utica on Buffalo's East Side is now Agnes Bain Way. Bain served as the director of the African ...

The overhaul was nicknamed Project Arden as a nod to the Elizabeth Arden beauty salon, best known at the time for its ...

Bentley has unveiled a simplified version of its familiar Winged B emblem, marking only the fifth rebrand since the carmaker was founded more than a century ago. Created by Bentley's in-house design ...

A look at the Fanta logo history. We dissect every rebrand from WWII, revealing practical design lessons for businesses. The story of what works.

That’s how 1930s critics of the newly established Social Security system claimed the federal retirement benefit program would track American workers.

Bain Capital has a long history of partnering with companies in the consumer, retail, and restaurant industries to accelerate growth. The firm’s restaurant and food-related investments have included ...