Despite the availability of other tools like messaging, email is Gen Z's top choice for workplace communication, according to ...

Generative AI is transforming marketing organizations—creating new roles, flattening structures, and requiring a shift in ...

Agile practices and full AI integration are key differentiators of successful B2B marketers, survey data reveals.

Which human resources tasks does AI make easier? Which ones is it not ready to handle? How do employees feel about AI being ...

Catch up on select AI news and developments from the past week or so (in no particular order): OpenAI unveils GPT-4.5, its largest model yet. OpenAI has released GPT-4.5, a major upgrade designed to ...

Catch up on select AI news and developments from the past week or so (in no particular order): DeepSeek releases upgraded V3 model, escalating competition with OpenAI. Chinese AI startup DeepSeek has ...

Which content tactics are most likely to spur people to unsubscribe from brand messaging? To find out, Optimove surveyed 329 United States citizens. Respondents say the top content type that makes ...

Some 62% of market researchers say their team is now using generative AI tools, up 23 percentage points from 2024, according to recent research from Market Research Institute International (MRII). The ...

Global ad spend on professionally produced news content has dropped significantly in recent years, according to recent research from WARC Media. The report was based on WARC’s dataset of advertising ...

Catch up on select AI news and developments from the past week or so (in no particular order): YouTube tests AI Overviews carousel in search results. YouTube is experimenting with an AI Overviews ...

Catch up on select AI news and developments from the past week or so (in no particular order): Sam Altman says OpenAI's capacity constraints will delay product releases. OpenAI CEO Sam Altman ...

Misaligned teams erode customer trust. Learn how to align B2B Marketing and Sales to drive consistent customer experiences and improve campaign outcomes. Trader Joe's, Patagonia, and Microsoft are the ...