— -- Twenty three years, appropriately, after the "Be Like Mike" jingle was the song in every young sports fan's head, Gatorade is bringing it back for the brand's 50th anniversary. The ad, which ...
Bernie Pitzel, a former advertising executive who created the iconic “Be Like Mike” song and commercial, said his original idea was to use the “I Wanna Be Like You” song from Disney’s “The Jungle Book ...
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