Muse rattled off very specific interests linked to my Instagram account.

Meta’s consumer AI agent moment is here. Will it be a hit with customers and the stock? Wall Street isn’t sure.

Meta Platforms Inc. was upgraded to overweight at JPMorgan Chase & Co. on Thursday, the latest example of how sentiment toward the Facebook parent’s position with artificial intelligence has been improving.

Ticketmaster is the first music partner for Meta's new Muse AI, allowing users to connect their account to their personal agent.

The exact circumstances surrounding the changes aren't clear, but Meta execs have accidentally tagged the band instead of their AI agent.

Muse personal AI agent received positive investor feedback, but the company's weak trust score could limit its adoption by consumers, Oppenheimer said in a note Wednesday. The investment firm said it believes not enough consumers would be willing to pay for Muse and that paying users already subscribe to Gemini or ChatGPT.

Meta Platforms (NASDAQ:META | META Price Prediction) put a price tag on its AI buildout Tuesday evening with Muse, a personal AI agent sold through a tiered consumer subscription, and investors moved quickly Wednesday morning.

Meta has acquired Swedish AI startup Stilla.ai to accelerate development of Meta Business Agent, Axios reports.