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The companies' new effort would bypass traditional middlemen to cut the drug's monthly cost from a list price of around $606 ...
Bristol-Myers Squibb Company (NYSE:BMY) is one of the stocks Jim Cramer reflected on. When asked about the stock during the ...
Bristol Myers and Pfizer said on Thursday they will start selling their blockbuster blood thinner, Eliquis, directly to ...
The program is the latest example of pharmaceutical companies bypassing traditional drug distribution channels for people who ...
The joint venture is launching a direct-to-consumer service of Eliquis after discussions with the Trump administration.
Drugmakers will offer Eliquis at a 43% discount to uninsured U.S. patients, bypassing insurers and PBMs New $346 monthly ...
Bristol Myers and Pfizer will sell Eliquis directly to U.S. patients at a discounted rate with transparent pricing and ...
Pharmaceutical giants introduce an insurance-free pathway for top anticoagulant Eliquis, following similar direct-to-patient ...
The direct-to-consumer (DTC) platform – called Eliquis 360 Support – will offer Eliquis (apixaban) to patients who pay for ...
Taking a page from Eli Lilly and Novo Nordisk, who have launched online programs to sell their diabetes and obesity drugs ...
4) Bristol-Myers Squibb and Pfizer have invested in direct-to-consumer advertising, which energized Eliquis’ slow start. As a result, the general market perception is that Eliquis is a better ...
(Reuters) -US drugmakers Bristol Myers and Pfizer said on Thursday that they will make their blood thinner, Eliquis, ...