Having owned a PR firm for decades (YIKES!), it’s been interesting to view the evolution of our profession over time. Public relations was once pretty much a "one-trick pony." Clients came to us to ...

Mace Carmichael Public Relations announced it has been awarded the Public Relations Society of America (PRSA) Lookout Chapter’s Crown Award: Elevating the Profession. This distinction is presented to ...

When discussing Black-owned PR agencies, scaling and client acquisition opportunities are paramount problems. Clorissa Wright-Thomas, the founder of the Atlanta-based agency Synergy PR Services, has ...

To say that positive earned media can boost a company’s brand recognition and revenue is an understatement. News coverage that paints a company in a positive light can help it reach more customers, ...

On National PR Day, Dr. Suresh Gaur, PR Guru decodes the many hats of PR and the art, strategy, and influence behind each one ...

No disrespect intended, but it seems that for many senior and mid-level PR and communications pros, artificial intelligence is pretty, pretty, pretty low on their priority list. It’s as if they’re ...

In a recent BBC Radio 4 interview, Martin Sorrell – who left WPP in 2018 to launch rival holding company S4 Capital, which is also home to the media agency Monks – declared the death of PR by saying: ...

The Nuffer, Smith, Tucker team of Mary Correia-Moreno (left), Tom Gable, Teresa Siles and Price Adams. After five decades working in journalism and public relations, Tom Gable, 78, considered by many ...

MAY is the designated month for honoring all mothers—from working moms in business and the professions to fulltime housewives who mind home and hearth. Thus, I believe there is no better time than now ...

April 21 is marked as National Public Relations Day in India by the Public Relations Society of India. For many in the profession, it’s not just another calendar event. It’s more a moment to pause and ...

I was recently watching a video on TikTok where a podcaster casually asked his friend if the shirt he was wearing came from a ‘PR package’. As a public relations practitioner, that simple question ...