The brand dynamics pyramid is an instrument to diagnose the factors underpinning customer loyalty to a brand. Each level of the pyramid represents an increased level of familiarity and involvement ...
Indian brands continue to make waves on the global stage, with Tata Group leading the charge. According to Brand Finance’s Global 500 report for 2025, Tata’s brand value surged by 10% to $31.6 ...
Indian brands continue their upward trajectory on the global stage, with Tata Group once again leading the charge. According to Brand Finance’s Global 500 report for 2025, the company’s brand ...
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