FRAMINGHAM, Mass.–(BUSINESS WIRE)–In celebration of the Easy Button’s 20th anniversary, Staples is bringing back the beloved icon — a move that transcends nostalgia. First introduced in 2005, the Easy ...

Struggling to think of ways to celebrate a 20th birthday or anniversary? For Staples, "that was easy." Staples is reviving its iconic Easy Button used in many advertising campaigns in the 2000s. The ...

Watch out Amazon Dash: You’re not the only button in town anymore. Geared toward small-business owners, Staples unveiled one of its signature red Easy Buttons with built-in IBM Watson technology. The ...

To commemorate its Easy Button’s 20 th anniversary, Staples is bringing it back. The symbol represents the company's decision to help simplify life for customers. In a stressful world, easy matters.

This story was delivered to BI Intelligence "E-Commerce Briefing" subscribers. To learn more and subscribe, please click here. Office supply retailer Staples is beginning to develop machine learning ...

The Staples Easy Button is the symbol of the brand’s vision of “anywhere and everywhere” commerce that is bringing purchasing to mobile and a host of other channels, according to an executive from the ...

Most of you have probably seen those Staples easy button commercials, where some office monkey presses one and ink cartridges fall out of the ceiling. Staples sells a version of it, and while pressing ...