Sonic Drive-In today (Sept. 26) launched a new advertising campaign, "Mmm. Sonic," that offers an imaginative, dreamlike take on the quick-service restaurant’s food. In the first spot, "Chophouse," a ...

Are you a print subscriber? Activate your account. By Steve Passwaiter - 37 min 56 sec ago By Garett Sloane - 37 min 56 sec ago By Ewan Larkin - 1 hour 7 min ago By Adrianne Pasquarelli - 1 hour 7 min ...

A pair of Texas A&M stars began their name, image and likeness licensing journey with Sonic, marking the fast-food chain's first NIL deals. The company will feature the Aggie athletes in television ...

Are you a print subscriber? Activate your account. By E.J. Schultz - 25 min 5 sec ago By Ad Age Staff - 1 hour 1 min ago By Parker Herren - 1 hour 4 min ago By Gillian Follett - 1 hour 4 min ago By ...

Sonic Drive-In is evolving. The brand, which was purchased by Inspire Brands, Inc. at the end of 2018, has tweaked its logo and tagline and will begin rolling out a new campaign later this month. For ...

In late December 2023, advertisements were displayed online that claimed Sonic Drive-In would be closing its entire chain of restaurant locations in 2024. "Restaurant chains closing 2024," one ad read ...

OKLAHOMA CITY--(BUSINESS WIRE)--SONIC® Drive-In (NASDAQ: SONC) brings the laughter with the launch of a new take on its iconic advertising campaign featuring comedic powerhouses Jane Krakowski and ...