Snap Inc. SNAP has unveiled a groundbreaking augmented reality (AR) advertising feature called Sponsored AR Filters on Snapchat to expand brands' outreach beyond the pre-capture Lens Carousel. This ...

Snapchat introduces new ad options like Total Snap Takeovers to help brands increase visibility and reach across the app.

Snapchat is launching “Sponsored AR Filters,” a new ad option that allows brands to target the social media app's 414 million daily active users via augmented reality filters. Brands now have the ...

Snapchat has announced it will enable advertisers to create branded augmented-reality filters on the platform. The instant messaging app, which denounced its social media status earlier this year, has ...