Whether you’re expecting a child or have already given birth, it’s possible that your body has developed some marks as it has changed. While it’s completely normal to have stretch marks (otherwise ...

Let's get this out of the way: Stretch marks are not the end of the world. In fact, some women embrace them as a reminder ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." And while the truth is that stretch mark lotions, potions, and creams won't magically erase your scars ...

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People say pregnancy is one of the most beautiful life experiences, and nothing can compare to bringing a new life into the world. Watching your body grow and change can be both scary and exciting, ...

While stretch mark creams can’t promise immunity from these early-motherhood markers, they do offer essential relief: comforting itchiness, keeping the belly moist and hydrated and providing overall ...

Pregnancy stretch marks should be proudly worn like a badge of honor. They’e visible proof that your body once carried a human inside of it, and no mama should ever feel ashamed to have them on her ...

We at POPSUGAR recognize that people of many genders and identities have vaginas and uteruses and can get pregnant, not just those who are women. For this particular story, we interviewed experts who ...

See how celeb moms including Vanessa Lachey, Reese Witherspoon and more made the most out of their maternity budget. AKM-GSI; Grey Wasp/Blue Wasp/Splash News Online We understand that not everyone has ...

Striae, or stretch marks as they’re most commonly called, are perfectly natural and nothing to be ashamed of. But if you’re trying to get back to the even skin tone of your younger years, there are ...