LAKE FOREST, Ill., Nov. 28, 2023 /PRNewswire/ -- Reynolds Consumer Products, the creator of Hefty® Ultra Strong™ trash bags, today announced that Hefty® Ultra Strong™ Fabuloso®* Scented tall kitchen ...

LAKE FOREST, Ill., April 14, 2026 /PRNewswire/ -- This spring, the Hefty® brand is adding a joyful pop of color to everyday cleanup with the launch of new Hefty Ultra Strong™ trash bags featuring the ...

This article may contain affiliate links that Microsoft and/or the publisher may receive a commission from if you buy a product or service through those links. For the third year in a row, Hefty is ...

LAKE FOREST, Ill., May 1, 2025 /PRNewswire/ -- The Hefty® brand just made trash day a whole lot sweeter! In its latest collaboration with the beloved cleaning brand, Fabuloso®, the Hefty® brand is ...

If you're left holding the bag, you want the bag to be holding the trash, not spilling it onto the kitchen floor. But in ...

Hefty celebrates 60 years with a scent that screams “surprise party.” Hefty released limited-edition birthday cake-scented Ultra Strong trash bags to celebrate its 60th anniversary, priced at just 60 ...

Are you a print subscriber? Activate your account. By Nick Bunkley - 1 hour 19 min ago By John Dioso - 1 hour 35 min ago 1 hour 57 min ago By Ad Age and Creativity Staff - 2 hours ago By Donny Dvorin ...

LAKE FOREST, Ill.--(BUSINESS WIRE)--Inspired by the classic “Hefty! Hefty! Hefty!” chant, which became a consumer phenomenon in the 1980s, Hefty® and Havas Worldwide Chicago today introduced a ...

ORLANDO, Fla. — Hefty is expanding its scented trash bag lineup with a new peach-colored option made in partnership with Fabuloso. The new peach-scented bags join the company’s color series, which ...

LAKE FOREST, Ill.--(BUSINESS WIRE)--Reynolds Consumer Products, producer of Hefty® brand products, introduces new Hefty® Slider Bags with a 2X Stronger Seal than Ziploc® bags.* Hefty® Slider Bags ...

The Hefty brand is launching a new line of “Ultra Strong” trash bags with a series of TV and online spots, which, in part, play on the nostalgia for the “Hefty! Hefty! Hefty! Wimpy! Wimpy! Wimpy!” ...