Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Competition in the healthcare space is fiercer than ever, so marketing is no longer a luxury ...

Ajay Prasad is the CEO of GMR Web Team, a full-service healthcare digital marketing agency focused on patient acquisition and retention. A strong digital presence is now essential for all healthcare ...

In separate announcements Wednesday, a pair of agencies shared business updates both aimed at leveling up their respective ...

As the ad agency model struggles to evolve to meet client demands and navigate AI’s impact, ad agencies have been searching for partners to help themselves scale, thrive or in some cases just survive.

The acquisition positions Unlock Health as the leading growth marketing platform in the health services sector by size, scale, and breadth of capabilities NASHVILLE, Tenn., Nov. 28, 2023 /PRNewswire/ ...

Wunderman Thompson Health’s 2022 was very much defined by the leadership succession in its C-suite, with Patrick Wisnom — formerly leader, WPP global health community and global client leader, Johnson ...

NEW YORK, Oct. 25, 2023 /PRNewswire/ -- Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, today announced it has reached an agreement to sell its integrated healthcare ...

With more consumers than ever looking to online peers to guide their purchasing decisions, a compelling brand ambassador is one of the most powerful tools at a social media marketer’s disposal.

Susan Milne focuses her Epiphany branding and marketing consulting firm on only two industries: architectural products and health care. “I felt like we would have an advantage if we were focused,” ...

Health care organizations working with marketers, independent sales representatives, advertising, and other consulting support to promote sales of products or services received welcomed news that ...

Another decorated global healthcare agency is entering the Asia-Pacific market from Singapore, further shaking up the health communications business in Southeast Asia that has been seeing increased ...