Fender CEO Edward 'Bud' Cole says Fender wants to "help" other brands move away from the Stratocaster design to create something "unique to the naked eye" ...

The Fender Silent System is passive, battery-free, and built into these American Professional Classic Strats and Teles, and ...

Cole accepts that a surge in demand during COVID has impacted its builds, but says new QC measures are already being rolled out ...

The Limited Edition American Professional Classic Telecaster and Stratocaster are available now, and they both cost £1,599.

Fender CEO Bud Cole has offered insight into the widely panned legal campaign ib his first public interview since it started ...

Maker of rock's classic Fender guitars to go public, files for IPO of up to $200 million FILE - In a Thursday Feb. 9, 2012 file photo provided by Hard Rock International, a Fender Instruments ...

Bud Cole acknowledges that mistakes were made in Fender’s initial approach: “That’s a course correction that we must own and that we need to make.” ...

There have been numerous news stories about the impending death of U.S. guitar business. Not without some reason. The instrument long ago lost its central role in pop music. Iconic brand Gibson is in ...

The first instrument—dubbed the Altadena Telecaster—was debuted by Taylor Goldsmith of the rock band Dawes at A Concert for ...

In 1946, Leo Fender, founder of Fender’s Radio Service, renamed his company Fender Electric Instrument Company—better known as Fender—and it became an iconic music company that manufactures some of ...