Hollywood should be very nervous about Facebook‘s first-ever drop in revenue in Q2 earnings on Wednesday, a painful benchmark brought on by a steep drop-off in advertising sales as the economy teeters ...

DataAlly, an AI-powered marketing analytics platform, has announced the launch of the beta testing phase of its platform, which focuses entirely on Facebook ad creative performance. This cutting-edge ...

Things you might see in a Facebook ad include custom-fitted boxer briefs, a new HBO sitcom, and … climate denial. A new analysis from the nonprofit think tank InfluenceMap finds that climate denial is ...

A new analysis of political advertisers found that the platform profits from ads that include deepfakes and other content prohibited by its own policies. Recent Meta ads have included fabricated ...

A group affiliated with former President Trump is evading his ban from Facebook with thousands of ads, according to a report released by the left-leaning nonprofit Media Matters for America. Trump has ...

Meta Platforms, Inc. (NASDAQ:META), the tech giant behind Facebook, Instagram, and WhatsApp, continues to demonstrate strong financial performance and strategic vision as it navigates the evolving ...

The spread of misinformation on social media platforms has fueled division, stoked violence, and reshaped geopolitics in recent years. Targeted ads have become a major battleground, with bad actors ...

Through August and early September, Biden spent more than Trump on ads targeting swing states ... Biden $621k $600k ... but in late September, Trump’s strategy flipped. $400k $200k $0 Oct. 5 Aug. 1 ...

Facebook failed to block 15 out of 20 ads containing death threats to election workers submitted by researchers to test the tech giant’s enforcement, according to a report released Thursday. An ...

U.S. ad spending fell 30% during the second quarter of 2020 vs. the same quarter in 2019, but the erosion was far more pronounced for traditional media -- especially print, radio and out-of-home, ...