Looking for a 'does-it-all' palette for your eyes that suits your eye colour perfectly? These are the best ones to buy for ...

When the Solo Shadow Sheens came across my desk, I almost cast them aside. I’ve been fooled by many shimmery eye shadows ...

Byredo, the beauty brand known for its iconic fragrances, chic candles, and modern makeup collection, has just expanded its offerings with a new eye shadow palette. It's not just any eye shadow ...

Whether you’re after beginner-friendly tips or can play with shading like a chiaroscuro painter, an easy eye makeup look is ...

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...

The best neutral eyeshadow palettes for any makeup look. From shimmers to mattes, you can't go wrong swiping these on your lids for a foolproof routine.

For a sleeker take on Y2K-era frosted makeup, holographic eyes are trending — and they're adding the prettiest shimmer to ...

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...

Figuring out which new, buzzy eye shadow palette to buy can be amongst the world’s toughest beauty decisions. It feels like every week, a new, must-have palette launches, accompanied by YouTube ...

How did eye shadow become the most sought-after item on high schoolers’ wish lists? By Sanam Yar In early November, teenagers across America were sent into a frenzy over makeup. Two popular YouTubers ...