Despite rising costs of paper, printing, and postage, the popularity and reliance on direct mail marketing by insurers remains strong and getting stronger. In fact, according to analysts, consumers ...

Are you frustrated with crowded digital channels and disappointing ROI? This article reveals why direct mail might be your ...

Every marketer worth their salt is constantly analyzing consumer data. For those who specialize in collecting that intel — through direct metrics, surveys and other instruments — well, let’s just say ...

At a time when consumers are bombarded with digital communications, the humble direct mail campaign can be a powerful way to stand out and make meaningful connections with your business's target ...

SAN FRANCISCO--(BUSINESS WIRE)--Lob, the leading direct mail platform, today announced that it has raised $50 million in Series C funding. Led by long-time investor Y Combinator Continuity, this new ...