Add Yahoo as a preferred source to see more of our stories on Google. LONDON — The De Beers diamond jewelry brand is facing the future with a new name, a fresh focus and a campaign that aims to ...

Exclusive shopping in New Bond Street. Showing DeBeers, the exclusive diamond company established in 1888, selling engagement rings & high-end jewellery in luxury venues Anglo American, the $30.7 ...

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. De Beers launched its largest diamond campaign in a decade, ...

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De Beers chief executive Al Cook wants to save a generation of lovers and newlyweds from what he calls a “huge con” when it comes to buying diamonds. In the process, he hopes to rescue his iconic ...

Add Yahoo as a preferred source to see more of our stories on Google. Assimon, who joined De Beers in 2020, will remain until the end of February before taking up a new job outside the group later ...

De Beers Group is getting out of the business for lab-made diamond jewelry, shutting down its Lightbox brand and refocusing on naturally occurring gems after a steep decline in the price of ...