Cablevision Systems announced the successful launch this month of Optimum Select, a new interactive television ad product that transforms the :30 commercial into a gateway for longer engagement with a ...
NEW YORK--(BUSINESS WIRE)--Following a competitive review, Optimum, a brand of Altice USA (NYSE: ATUS), announced today it has selected New York-based O1, a Publicis Power of One solution, as its ...
More interactive television options for viewers and advertisers: Cablevision Systems announced the successful launch of Optimum Select RFI with email fulfillment from a live 30-second spot for ...