Apple September 2026 event: iPhone 18 Pro, iPhone Duo, and more This story is part of our complete Apple event coverage Updated less than 54 seconds ago The A20 Pro has entered the chat, and the M5 Max is taking notes.

"That's quite a marketing slogan," Apple exec Greg Joswiak quipped before CEO John Ternus outlined Apple's approach to AI listening features.

The iPhone Duo has a feature that Apple didn't mention, and fans are shocked.

The company’s September event introduced Apple’s first ever foldable iPhone, along with new iPhone 18 Pro models, updates to the Apple Watch, some AirPods, and more advances to Siri AI.

Apple's new CEO, John Ternus, unveiled the next generation of iPhones, Apple Watches, and AirPods during Wednesday's Surprise and Shine event.

Unfortunately, Apple is keeping a very tight lid on the iPhone 20 so far. The most recent update comes from Gurman at Bloomberg (of course), who reported in June that there will be two iPhone 20 models launched in 2027, likely in the Pro category, and that they will measure in at around 6.3 inches and 6.9 inches.

Still, Apple Intelligence has thus far not lived up to the hype, which could be a problem in the coming years as AI features become more popular and advanced. Apple is a case of a company not embracing AI right now,

Apple has raised the prices of several of its products in the wake of its announcements regarding the iPhone Duo.