PepsiCo brand SodaStream partnered with Jonathan Van Ness of Netflix's "Queer Eye" to create a video that parodies ASMR, according to details shared with Marketing Dive. ASMR, or autonomous sensory ...

While videos that seek to generate a relaxing “autonomous sensory meridian response” in viewers can be found all over YouTube, when television personality Jonathan Van Ness creates his own ASMR effort ...

These videos often fall under the umbrella of 'oddly satisfying' videos, along with, for example, people making and playing with slime. A popular Reddit thread on the topic has been trending on and ...

Autonomous sensory meridian response (ASMR) occurs when certain stimuli, including sounds, visuals, or close contact with another person, produce tingling or calm feelings and sensations. Share on ...