Pickleball is taking center stage in Michelob's 2025 Super Bowl advertisements. Here's the story of the distinctive paddles in the spots and how they got there ...
The Anheuser-Busch brand is betting that some "friendly competition" and big stars will help it stand out on the most crowded advertising day of the year.
Willem Dafoe is back in the Super Bowl ... starred in last year's hit movie "Beetlejuice Beetlejuice" — as a pair of older, seemingly innocent pickleball players who challenge other, younger players ...
LOS ANGELES — Excuse Willem Dafoe, the Academy Award-nominated actor, if he hadn't heard of pickleball prior to his latest project. "I guess I live under a rock," the actor, 69, deadpanned to ...
Willem Dafoe is back in the Super Bowl ... "Beetlejuice Beetlejuice" — as a pair of older, seemingly innocent pickleball players who challenge other, younger players to a match, with the ...
This year, Michelob ULTRA is getting in on the Super Bowl fun with Willem Dafoe and Catherine O’Hara. The beer company’s pricey promo has the two beloved actors stalking pickleball courts to ...
Catherine O'Hara and Willem Dafoe chat with USA TODAY's Ralphie Aversa on the set of their new Super Bowl commercial with Michelob Ultra.