The exact circumstances surrounding the changes aren't clear, but Meta execs have accidentally tagged the band instead of their AI agent.

Meta’s new Muse AI has taken the Instagram handle @Muse from longtime British rock band Muse, which now uses @MuseBand on the social media platform. Meta has launched its new AI assistant, Muse, and it’s already created some branding controversy after fans of the British rock band of the same name noticed that the group

Muse, Meta’s new agentic AI platform will currently let you use 100 million tokens per week for free, according to a Threads post by Mark Zuckerberg. If you have no frame of reference for these kinds of usage limits, that might not mean much. Let me just tell you, it’s a lot.

Meta Platforms (NASDAQ:META) put a price tag on its AI buildout Tuesday evening with Muse, a personal AI agent sold through a tiered consumer subscription, and investors moved quickly Wednesday morning.

Meta Platforms ( META) rose nearly 7% on Wednesday, as the social media and AI giant rolled out Muse, a personal AI agent designed to execute tasks across applications and online services. Shares closed at $653.69, up $40.21 from the previous close.

Mark Zuckerberg said he uses Meta's AI agent Muse for family tasks like baking with his daughter, on the weekends.

Meta has unveiled Muse, an advanced personal AI agent tailored to simplify your life. Muse is adept at project management and strategically planning your long-term aspirations. Operating within a secure virtual environment,

Meta’s Muse AI agent shakes up consumer AI. See how privacy, distribution and monetization could boost engagement—and why analysts are bullish on META.